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- Market-based management : strategies for growing customer value and profitability / Roger J. Best. Best, Roger J.

658.8 BEST 2005 1 -

Title: Market-based management : strategies for growing customer value and profitability / Roger J. Best.
Author: Best, Roger J.
Year: 2005
Collections: NonFiction.
Available at: Sydney.

- Marketing and promoting your business : products & services / Ian Birt. Birt, Ian

658.8 BIRT 2005 2 -

Title: Marketing and promoting your business : products & services / Ian Birt.
Author: Birt, Ian
Year: 20052004
Collections: NonFiction.
Available at: Sydney.

- Marketing Management: a strategic decision-making approach BOYD HARPER WALKER ORVILLE MULLINS JOHN LARRECHE JEANCLAUDE

658.8 BOYD 2002 6 -

Title: Marketing Management: a strategic decision-making approach
Author: BOYD HARPER WALKER ORVILLE MULLINS JOHN LARRECHE JEANCLAUDE
Year:
Collections: NonFiction.
Available at: Sydney.

- Principles of marketing / Frances Brassington, Stephen Pettitt. Brassington, Frances

658.8 BRAS 1997 7 -

Title: Principles of marketing / Frances Brassington, Stephen Pettitt.
Author: Brassington, Frances
Year: 1997
Collections: NonFiction.
Available at: Sydney.

- Readings and cases in marketing management / edited by Alvin C. Burns, David W. Cravens.

658.8 BURN 1987 8 -

Title: Readings and cases in marketing management / edited by Alvin C. Burns, David W. Cravens.
Author:
Year: 1987
Collections: NonFiction.
Available at: Sydney.

- Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty. Burnett, John, 1944-

658.8 BURN 1998 9 -

Title: Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty.
Author: Burnett, John, 1944-
Year: 1998
Collections: NonFiction.
Available at: Sydney.

- Marketing management / Michael R. Czinkota, Masaaki Kotabe. Czinkota, Michael R.

658.8 CZIN 2001 10 -

Title: Marketing management / Michael R. Czinkota, Masaaki Kotabe.
Author: Czinkota, Michael R.
Year: 2001
Collections: NonFiction.
Available at: Sydney.

- Competitive marketing strategy Dann, Stephen

658.8 DANN 2007 11 -

Title: Competitive marketing strategy
Author: Dann, Stephen
Year: 2007
Collections: NonFiction.
Available at: Sydney.

- Marketing management / Peter R. Dickson. Dickson, Peter R.

658.8 DICK 1994 12 -

Title: Marketing management / Peter R. Dickson.
Author: Dickson, Peter R.
Year: 1994
Collections: NonFiction.
Available at: Sydney.

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