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Basic marketing.

Basic marketing.
Catalogue Information
Field name Details
ISBN 9780073529950 (hbk.) :-
0073529958 (hbk.) :-
Name Perreault, William D., Jr
Title Basic marketing.-
Edition 18 ed. / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy.-
Published New York : McGraw-Hill Higher Education ; London : McGraw-Hill [distributor], 2010.-
Description 1 v.-
Note Includes bibliographical references and index.-
Subjects Marketing
Added Names Cannon, Joseph P. (Assistant professor of marketing)
McCarthy, E. Jerome (Edmund Jerome)
.
Catalogue Information 717 Beginning of record . Catalogue Information 717 Top of page .
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res. Issue
R01161 658.8 PERR 2010
NonFiction   Sydney . Available .  
. Catalogue Record 717 ItemInfo Beginning of record . Catalogue Record 717 ItemInfo Top of page .