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International marketing / Pervez Ghauri, Philip R. Cateora.

International marketing / Pervez Ghauri, Philip R. Cateora.
Catalogue Information
Field name Details
ISBN 9780077108304 (pbk.) :-
0077108302 (pbk.) :-
Name Ghauri, Pervez N., 1948-
Title International marketing / Pervez Ghauri, Philip R. Cateora.-
Edition 2nd ed.-
Published Maidenhead : McGraw-Hill Education, 2006.-
Description xxxiv, 664 p. : col. ill., col. maps ; 27 cm.-
Notes Previous ed.: 1999.-
Includes index.-
Subjects Export marketing
International business enterprises
Added Names Cateora, Philip R.
.
Catalogue Information 619 Beginning of record . Catalogue Information 619 Top of page .
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res. Issue
R00928 658.84 GHAU 2006
 NonFiction   Sydney . Available .  
. Catalogue Record 619 ItemInfo Beginning of record . Catalogue Record 619 ItemInfo Top of page .