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Consumer behavior : marketing strategy perspectives / J. Paul Peter, Jerry C. Olson.

Consumer behavior : marketing strategy perspectives / J. Paul Peter, Jerry C. Olson.
Catalogue Information
Field name Details
ISBN 0256031770-
Name Peter, J. Paul
Title Consumer behavior : marketing strategy perspectives / J. Paul Peter, Jerry C. Olson.-
Published Homewood, Ill. : Irwin, 1987.-
Description xvii, 698 p., [16] p. of plates : ill. (some col.) ; 25 cm.-
Series The Irwin series in marketing
Note Includes bibliographies and indexes.-
Subjects Consumer behavior
Marketing
Added Names Olson, Jerry C. (Jerry Corrie), 1944-
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Catalogue Information 444 Beginning of record . Catalogue Information 444 Top of page .
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res. Issue
R00639 658.8342 PETE 1987
 NonFiction   Sydney . Available .  
. Catalogue Record 444 ItemInfo Beginning of record . Catalogue Record 444 ItemInfo Top of page .
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