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Marketing management / Philip Kotler, Kevin Lane Keller.

Marketing management / Philip Kotler, Kevin Lane Keller.
Catalogue Information
Field name Details
ISBN 9780273753360 (pbk.) :-
0273753363 (pbk.) :-
9780273753391 (student access code card)-
0273753398 (student access code card)-
Name Kotler, Philip
Title Marketing management / Philip Kotler, Kevin Lane Keller.-
Edition 14th ed., Global ed.-
Published Harlow : Pearson Education, c2012.-
Description 1 v. (various pagings) : ill. ; 28 cm.-
Notes Formerly CIP.-
Includes student access code card.-
Note Includes bibliographical references and index.-
Subjects Marketing
Marketing -- Management
Added Names Keller, Kevin Lane, 1956-
.
Catalogue Information 260 Beginning of record . Catalogue Information 260 Top of page .
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res. Issue
R00584 658.8 KOTL 2012
NonFiction   Sydney . Available .  
. Catalogue Record 260 ItemInfo Beginning of record . Catalogue Record 260 ItemInfo Top of page .