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Marketing management / Philip Kotler.
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Catalogue Record 249
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Catalogue Record 249
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Catalogue Information
Catalogue Record 249
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ISBN
0130156841 (pbk.) :
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Name
Kotler, Philip
Title
Marketing management / Philip Kotler.
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Edition
10th ed., International ed.
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Published
London : Prentice Hall International (UK), c2000.
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Description
1 v. (various pagings) : col.ill. ; 26 cm.
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Series
Prentice Hall International series in marketing
Notes
"The millennium edition".
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Previous ed.: 1996.
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Includes index.
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Subjects
Marketing
Marketing -- Management
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Catalogue Information 249
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Catalogue Information 249
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Issue
R00470
658.8 KOTL 2000
NonFiction
Sydney
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