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International marketing / Philip R. Cateora.
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Catalogue Record 134
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Item Information
Catalogue Record 134
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Catalogue Information
Catalogue Record 134
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Catalogue Information
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Details
ISBN
0256139504
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0256206821 (International student ed.)
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Name
Cateora, Philip R.
Title
International marketing / Philip R. Cateora.
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Edition
9th ed.
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Published
Chicago : Irwin, c1996.
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Description
xxiii, 770 p. : ill. ; 26 cm.
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Series
The Irwin series in marketing
Note
Includes bibliographical references and indexes.
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Subjects
Export marketing
International business enterprises
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Catalogue Information 134
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Catalogue Information 134
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Item Information
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Shelf Location
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Status
Due Date
Res.
Issue
R00279
658.848 CATE 1996
NonFiction
Sydney
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Catalogue Record 134 ItemInfo
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Catalogue Record 134 ItemInfo
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