Shortcuts
Please wait while page loads.
LiberoBanner . Default .
PageMenu- Main Menu-
Page content

Catalogue Display

.

Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz.

Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz.
Catalogue Information
Field name Details
ISBN 9781486002702-
Name Lovelock, Christopher H. author.
Title Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz.-
Edition 6th edition.-
Published Melbourne, Vic. : Pearson Australia, 2015.-
© 2015-
Description xix, 508 pages : illustrations (cheifly colour) ; 27 cm-
Series Always Learning
Note Includes bibliographical references and index.-
Subjects Service industries -- Pacific Area -- Marketing
Service industries -- Australia -- Marketing
Customer services -- Pacific Area -- Marketing
Customer services -- Australia -- Marketing
Added Names Patterson, Paul author.
Wirtz, Jochen author.
Series Always learning (Pearson)-
.
Catalogue Information 1009 Beginning of record . Catalogue Information 1009 Top of page .
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res. Issue
M00102 658.800959 LOVE 2015
 NonFiction   Melbourne . Available .  
. Catalogue Record 1009 ItemInfo Beginning of record . Catalogue Record 1009 ItemInfo Top of page .
Recommended Titles
# Author Title
1 . Palepu, Krishna G., 1954- 1 . Business analysis and valuation: using financial statements / Krishna G. Palepu, Paul M. Healey, Victor L. Bernard, Sue Wright, Michael Bradbury, Jeff Coulton. 1
2 . Buttle, Francis 2 . Customer relationship management : concepts and technologies / Francis Buttle and Stan Maklan. 2
3 . McHaney, Roger 3 . Cloud technologies : an overview of cloud computing technologies for managers / Roger McHaney, Kansas State University, Manhattan, USA. 3
4 . Hoggett, John 4 . Financial Accounting: John Hoggett, John Medlin, Keryn Chalmers, Andreas Hellmann, Claire Beattie, Jodie Maxfield. 4
5 . Acharya, Seema 5 . Demystifying NoSQL / Seema Acharya 5
.