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- Marketing : theory, evidence, practice / Byron Sharp. Sharp, Byron Marketing : theory, evidence, practice / Byron Sharp.658.83 SHAR 2013 9 -
Title: Marketing : theory, evidence, practice / Byron Sharp.
Author: Sharp, Byron
Year: 2013
Collections: NonFiction.
Available at: Melbourne, Sydney.
- Understanding marketing research / Elvan Tong and Doug Taylor . Tong, Elvan Understanding marketing research / Elvan Tong and Doug Taylor .658.83 TONG 2004 4 -
Title: Understanding marketing research / Elvan Tong and Doug Taylor .
Author: Tong, Elvan
Year: 2004
Collections: NonFiction.
Available at: Sydney.
- Consumer behavior : a decision-making approach / C. Glenn Walters, Blaise J. Bergiel. Walters, C. Glenn (Charles Glenn) Consumer behavior : a decision-making approach / C. Glenn Walters, Blaise J. Bergiel.658.83 WALT 1989 2 -
Title: Consumer behavior : a decision-making approach / C. Glenn Walters, Blaise J. Bergiel.
Author: Walters, C. Glenn (Charles Glenn)
Year: 1989
Collections: NonFiction.
Available at: Sydney.
- Buy.ology : how everything we believe about why we buy is wrong / Martin Lindström. Lindström, Martin, 1970- Buy.ology : how everything we believe about why we buy is wrong / Martin Lindström.658.834 LIND 2008 1 -
Title: Buy.ology : how everything we believe about why we buy is wrong / Martin Lindström.
Author: Lindström, Martin, 1970-
Year: 2008
Collections: NonFiction.
Available at: Sydney.