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Your Search for DRYDEN PRESS SERIES IN MARKETING returned 3 Items

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Authors:

1 BATESON JOHN E G(2)
1 DICKSON PETER R(1)
2 HOFFMAN K DOUGLAS(1)

Years:

1 1994(1)
2 1995(1)
3 1997(1)

Subjects:

1 MARKETING MANAGEMENT(1)
2 SERVICE INDUSTRIES MARKETING(1)
3 SERVICE INDUSTRIES MARKETING MANAGEMENT(1)

Types:

1 Book(3)

Collections:

1 NonFiction(3)

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- Managing services marketing : text and readings / John E.G. Bateson. Bateson, John E. G.

658.8 BATE 1995 1 -

Title: Managing services marketing : text and readings / John E.G. Bateson.
Author: Bateson, John E. G.
Year: 1995
Collections: NonFiction.
Available at: Sydney.

- Marketing management / Peter R. Dickson. Dickson, Peter R.

658.8 DICK 1994 2 -

Title: Marketing management / Peter R. Dickson.
Author: Dickson, Peter R.
Year: 1994
Collections: NonFiction.
Available at: Sydney.

- Essentials of services marketing / K. Douglas Hoffman, John E. G. Bateson. Hoffman, K. Douglas

658.8 HOFF 1997 3 -

Title: Essentials of services marketing / K. Douglas Hoffman, John E. G. Bateson.
Author: Hoffman, K. Douglas
Year: 1997
Collections: NonFiction.
Available at: Sydney.

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