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© LIBERO v6.3.1sp5
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MCGRAW HILLIRWIN SERIES IN MARKETING
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ARENS WILLIAM F
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BELCH GEORGE E GEORGE EDWARD 1951
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BELCH MICHAEL A
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HARTLEY STEVEN WILLIAM
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2001
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ADVERTISING
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COMMUNICATION IN MARKETING
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EXPORT MARKETING
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EXPORT MARKETING MANAGEMENT
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NonFiction
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
: Catalogue Record 718
[Book]
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Belch, George E. (George Edward), 1951-
: Catalogue Record 718
.
2001
Shelf Location:
659.1
718
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Collections:
NonFiction.
Available at:
Sydney
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Number of Holdings:
1.
2
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Contemporary advertising / William F. Arens.
: Catalogue Record 427
[Book]
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Arens, William F.
: Catalogue Record 427
.
2004
Shelf Location:
659.1
427
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Collections:
NonFiction.
Available at:
Sydney
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Number of Holdings:
1.
3
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Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.
: Catalogue Record 428
[Book]
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Johansson, Johny K.
: Catalogue Record 428
.
2006
Shelf Location:
658.84
428
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NonFiction.
Available at:
Sydney
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Number of Holdings:
1.
4
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Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.
: Catalogue Record 476
[Book]
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Kerin, Roger A.
: Catalogue Record 476
.
2008
Shelf Location:
658.8
476
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NonFiction.
Available at:
Sydney
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Number of Holdings:
1.
5
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Marketing management : text and cases / Rajiv Lal, John A. Quelch, V. Kasturi Rangan.
: Catalogue Record 445
[Book]
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Lal, Rajiv
: Catalogue Record 445
.
2005
Shelf Location:
658.8
445
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Collections:
NonFiction.
Available at:
Sydney
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Number of Holdings:
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