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Your Search for MARKETING MANAGEMENT CASE STUDIES returned 5 Items

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Authors:

1 BURNS ALVIN C(1)
2 CRAVENS DAVID W(1)
3 CZINKOTA MICHAEL R(1)
4 FERRELL OC(1)
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Years:

1 1987(1)
2 1993(1)
3 1999(1)
4 2001(1)
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Subjects:

1 MARKETING MANAGEMENT CASE STUDIES(5)
1 MARKETING MANAGEMENT(4)
1 MARKETING DECISION MAKING CASE STUDIES(1)

Types:

1 Book(5)

Collections:

1 NonFiction(5)

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- Readings and cases in marketing management / edited by Alvin C. Burns, David W. Cravens.

658.8 BURN 1987 1 -

Title: Readings and cases in marketing management / edited by Alvin C. Burns, David W. Cravens.
Author:
Year: 1987
Collections: NonFiction.
Available at: Sydney.

- Marketing management / Michael R. Czinkota, Masaaki Kotabe. Czinkota, Michael R.

658.8 CZIN 2001 2 -

Title: Marketing management / Michael R. Czinkota, Masaaki Kotabe.
Author: Czinkota, Michael R.
Year: 2001
Collections: NonFiction.
Available at: Sydney.

- Marketing strategy / O.C. Ferrell ... [et al.]

658.8 FERR 1999 3 -

Title: Marketing strategy / O.C. Ferrell ... [et al.]
Author:
Year: 1999
Collections: NonFiction.
Available at: Sydney.

- Marketing management : text and cases / Rajiv Lal, John A. Quelch, V. Kasturi Rangan. Lal, Rajiv

658.8 LAL 2005 4 -

Title: Marketing management : text and cases / Rajiv Lal, John A. Quelch, V. Kasturi Rangan.
Author: Lal, Rajiv
Year: 2005
Collections: NonFiction.
Available at: Sydney.

- Cases in strategic marketing / [edited by] Linda E. Swayne, Peter M. Ginter.

658.8 SWAY 1993 5 -

Title: Cases in strategic marketing / [edited by] Linda E. Swayne, Peter M. Ginter.
Author:
Year: 1993
Collections: NonFiction.
Available at: Sydney.

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