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Internet marketing : integrating online and offline strategies / Mary Lou Roberts, Debra Zahay.
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Catalogue Record 680
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Catalogue Record 680
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Catalogue Information
Catalogue Record 680
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Catalogue Information
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Details
ISBN
9781133625902 (pbk.)
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Name
Roberts, Mary Lou
Title
Internet marketing : integrating online and offline strategies / Mary Lou Roberts, Debra Zahay.
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Edition
3rd ed.
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Published
Mason, OH : South-Western Cengage Learning, c2013.
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Description
xxii, 484 p. : ill. ; 28 cm.
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Note
Includes bibliographical references and index.
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Subjects
Internet marketing
Added Names
Zahay, Debra L.
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Catalogue Information 680
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Catalogue Information 680
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R01119
658.84 ROBE 2013
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Catalogue Record 680 ItemInfo
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