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International marketing / Pervez Ghauri, Philip R. Cateora.
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Catalogue Record 619
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Catalogue Record 619
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Catalogue Information
Catalogue Record 619
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ISBN
9780077108304 (pbk.) :
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0077108302 (pbk.) :
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Name
Ghauri, Pervez N., 1948-
Title
International marketing / Pervez Ghauri, Philip R. Cateora.
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Edition
2nd ed.
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Published
Maidenhead : McGraw-Hill Education, 2006.
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Description
xxxiv, 664 p. : col. ill., col. maps ; 27 cm.
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Notes
Previous ed.: 1999.
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Includes index.
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Subjects
Export marketing
International business enterprises
Added Names
Cateora, Philip R.
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Catalogue Information 619
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Catalogue Information 619
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Due Date
Res.
Issue
R00928
658.84 GHAU 2006
NonFiction
Sydney
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Catalogue Record 619 ItemInfo
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