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International marketing / Michael Czinkota, Ilkka A. Ronkainen, Catherine Sutton-Brady, Tim Beal, Nicole Stegemann.
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Catalogue Record 545
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Item Information
Catalogue Record 545
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Catalogue Information
Catalogue Record 545
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Catalogue Information
Field name
Details
ISBN
9780170237871
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Name
Czinkota, Michael R.
author.
Title
International marketing / Michael Czinkota, Ilkka A. Ronkainen, Catherine Sutton-Brady, Tim Beal, Nicole Stegemann.
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Edition
3rd edition.
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Published
South Melbourne, Victoria : Cengage Learning, [2014].
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©2014
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Description
xviii, 582 pages : illustrations (some colour), colour maps ; 26 cm
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Notes
"3rd Asia-Pacific edition" --Cover.
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Activation code not available for Library’s N copy ; see publisher website (https://cengage.com.au/)
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Note
Includes bibliographical references and index.
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Subjects
Export marketing
Export marketing -- Australasia
Added Names
Ronkainen, Ilkka A.
author.
Sutton-Brady, Catherine
author.
Beal, Tim
author.
Stegemann, Nicole
author.
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Catalogue Information 545
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Catalogue Information 545
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Item Information
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Shelf Location
Collection
Volume Ref.
Branch
Status
Due Date
Res.
Issue
M00104
658.84 CZIN 2013
NonFiction
Melbourne
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Catalogue Record 545 ItemInfo
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