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Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius.
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Catalogue Record 472
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Item Information
Catalogue Record 472
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Catalogue Information
Catalogue Record 472
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Catalogue Information
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Details
ISBN
0801606020
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Name
Berkowitz, Eric N.
Title
Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius.
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Published
St. Louis : Times Mirror/Mosby College Pub., 1986.
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Description
xxv, 747 p. : ill. (some col.) ; 26 cm.
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Notes
Includes indexes.
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Note
Bibliography: p. 699-713.
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Subjects
Marketing
Added Names
Kerin, Roger A.
Rudelius, William
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Catalogue Information 472
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Catalogue Information 472
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Item Information
Barcode
Shelf Location
Collection
Volume Ref.
Branch
Status
Due Date
Res.
Issue
R00686
658.8 BERK 1986
NonFiction
Sydney
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Catalogue Record 472 ItemInfo
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