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Strategic marketing management case book / Nicholas Ashill.
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Catalogue Record 469
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Item Information
Catalogue Record 469
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Catalogue Information
Catalogue Record 469
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Catalogue Information
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Details
ISBN
0074711555
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0074711555 (pbk.)
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0074711555 (Pbk)
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Name
Ashill, Nicholas
Title
Strategic marketing management case book / Nicholas Ashill.
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Published
Roseville, N.S.W. : McGraw-Hill Australia, 2002.
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Description
vii, 117 p. : ill. ; 24 cm.
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Note
Includes bibliographical references.
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Contents
1. The body piercing market in Wellington City -- 2. The New Zealand contraception market -- 3. The New Zealand energy drink market -- 4. Lower Hutt Pool Hall -- 5. The New Zealand market for non-disposable razor systems -- 6. The lawn mowing market in the southern suburbs, Wellington -- 7. Local commuter transportation into and out of Wellington CBD -- 8. The premium disposable nappy market in New Zealand -- 9. Maternity services in the Hutt Valley Region -- 10. The limited time entertainment market within Wellington City -- 11. The New Zealand snowboard market.
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Summary
Strategic marketing management case book
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Subjects
Marketing -- New Zealand -- Management -- Case studies
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Catalogue Information 469
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Catalogue Information 469
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Item Information
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Issue
R00683
658.8020993 ASHI 2002
NonFiction
Sydney
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Catalogue Record 469 ItemInfo
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Catalogue Record 469 ItemInfo
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