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Services marketing : text, cases, & readings / Christopher H. Lovelock.
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Catalogue Record 440
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Item Information
Catalogue Record 440
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Catalogue Information
Catalogue Record 440
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Catalogue Information
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Details
ISBN
0138067864 :
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Name
Lovelock, Christopher H.
Title
Services marketing : text, cases, & readings / Christopher H. Lovelock.
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Published
Englewood Cliffs : Prentice-Hall ; London : Prentice-Hall International, c1984.
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Description
xiv,492p. : ill., forms,maps ; 25cm.
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Series
Prentice-Hall series in marketing
Note
Includes bibliographies and index.
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Subjects
Professions -- Marketing
Service industries -- Marketing
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Catalogue Information 440
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Catalogue Information 440
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Item Information
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Shelf Location
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Status
Due Date
Res.
Issue
R00635
658.8 LOVE 1984
NonFiction
Sydney
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Catalogue Record 440 ItemInfo
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Catalogue Record 440 ItemInfo
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