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Essentials of marketing / Jane Summers ... [et al.]
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Catalogue Record 435
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Catalogue Record 435
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Catalogue Information
Catalogue Record 435
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Details
ISBN
0170122670 (pbk.) :
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Title
Essentials of marketing / Jane Summers ... [et al.]
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Edition
2nd ed.
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Published
South Melbourne : Thomson, c2005.
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Description
xviii, 541 p. : col. ill. ; 28 cm.
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Notes
Previous ed.: 2003.
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Note
Includes bibliographical references and index.
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Subjects
Marketing -- Textbooks
Added Names
Summers, Jane, 1962-
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Catalogue Information 435
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Catalogue Information 435
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Issue
R00630
658.8 SUMM 2005
NonFiction
Sydney
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Catalogue Record 435 ItemInfo
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