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Buy.ology : how everything we believe about why we buy is wrong / Martin Lindström.

Buy.ology : how everything we believe about why we buy is wrong / Martin Lindström.
Catalogue Information
Field name Details
ISBN 9781847940124 (pbk.) :-
1847940129 (pbk.) :-
Name Lindström, Martin, 1970-
Title Buy.ology : how everything we believe about why we buy is wrong / Martin Lindström.-
Published London : Random House Business, c2008.-
Description xi, 240 p. ; 24 cm.-
Notes Formerly CIP.-
Note Includes bibliographical references and index.-
Subjects Neuromarketing
Consumer behavior
Shopping -- Psychological aspects
Marketing -- Psychological aspects
.
Catalogue Information 433 Beginning of record . Catalogue Information 433 Top of page .
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res. Issue
R00628 658.834 LIND 2008
 NonFiction   Sydney . Available .  
. Catalogue Record 433 ItemInfo Beginning of record . Catalogue Record 433 ItemInfo Top of page .