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Marketing management : strategy and action / Henry Assael.
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Catalogue Record 417
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Item Information
Catalogue Record 417
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Catalogue Information
Catalogue Record 417
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Catalogue Information
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Details
ISBN
0534047882 :
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Name
Assael, Henry
Title
Marketing management : strategy and action / Henry Assael.
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Published
Boston, Mass. : Kent Pub. Co., c1985.
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Description
xix, 750, 14, 23 p. : ill. ; 25 cm.
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Note
Includes bibliographies and indexes.
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Subjects
Marketing -- Management
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Catalogue Information 417
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Catalogue Information 417
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Item Information
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Shelf Location
Collection
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Status
Due Date
Res.
Issue
R00610
658.8 ASSA 1985
NonFiction
Sydney
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Catalogue Record 417 ItemInfo
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Catalogue Record 417 ItemInfo
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