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Marketing : planning and strategy / Subash C Jain, George T Haley, Ranjit Voola, Mark Wickham.

Marketing : planning and strategy / Subash C Jain, George T Haley, Ranjit Voola, Mark Wickham.
Catalogue Information
Field name Details
ISBN 9780170189392 (paperback)-
Name Jain, Subhash C., 1942- author.
Title Marketing : planning and strategy / Subash C Jain, George T Haley, Ranjit Voola, Mark Wickham.-
Edition 1st edition.-
Asia-Pacific edition.-
Published South Melbourne, Vic. : Cengage Learning Australia, [2012].-
©2012-
Description xviii, 472 pages ; 28 cm-
Note Includes bibliographical references and index.-
Subjects Marketing -- Management -- Textbooks
Added Names Haley, George T. author.
Voola, Ranjit author.
Wickham, Mark author.
.
Catalogue Information 411 Beginning of record . Catalogue Information 411 Top of page .
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res. Issue
R00603 658.8 JAIN 2012
 NonFiction   Sydney . Available .  
M00100 658.8 JAIN 2012
 NonFiction   Melbourne . Available .  
. Catalogue Record 411 ItemInfo Beginning of record . Catalogue Record 411 ItemInfo Top of page .