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Principles of services marketing / Adrian Palmer.

Principles of services marketing / Adrian Palmer.
Catalogue Information
Field name Details
ISBN 0077077466 :-
Name Palmer, Adrian
Title Principles of services marketing / Adrian Palmer.-
Published London ; New York : McGraw-Hill, c1994.-
Description xvi, 345 p. : ill. ; 24 cm.-
Note Includes bibliographical references (p. [331]-340) and index.-
Subjects Marketing -- Management
Service industries -- Marketing
.
Catalogue Information 223 Beginning of record . Catalogue Information 223 Top of page .
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res. Issue
R00334 658.8 PALM 1994
NonFiction   Sydney . Available .  
. Catalogue Record 223 ItemInfo Beginning of record . Catalogue Record 223 ItemInfo Top of page .