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Catalogue Record 1532
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Catalogue Record 1532
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Catalogue Information
Catalogue Record 1532
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ISBN
0333679075 (cased) :
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0333679083 (pbk) :
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Name
Cooper, John, 1946-
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Title
Practical marketing planning / John Cooper and Peter Lane.
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Published
Basingstoke : Macmillan Business, 1997.
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Description
ix,278p. : ill., forms ; 24 cm.
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Notes
Includes index.
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Subjects
Marketing -- Planning.
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Added Names
Lane, Peter, 1942-
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Catalogue Information 1532
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Catalogue Information 1532
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Item Information
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Due Date
Res.
Issue
R02083
658.802 COOP 1997
NonFiction
Sydney
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Catalogue Record 1532 ItemInfo
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Catalogue Record 1532 ItemInfo
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