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International marketing / Philip R. Cateora.

International marketing / Philip R. Cateora.
Catalogue Information
Field name Details
ISBN 0256139504-
0256206821 (International student ed.)-
Name Cateora, Philip R.
Title International marketing / Philip R. Cateora.-
Edition 9th ed.-
Published Chicago : Irwin, c1996.-
Description xxiii, 770 p. : ill. ; 26 cm.-
Series The Irwin series in marketing
Note Includes bibliographical references and indexes.-
Subjects Export marketing
International business enterprises
.
Catalogue Information 134 Beginning of record . Catalogue Information 134 Top of page .
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res. Issue
R00279 658.848 CATE 1996
NonFiction   Sydney . Available .  
. Catalogue Record 134 ItemInfo Beginning of record . Catalogue Record 134 ItemInfo Top of page .